100% ORIGINAL DESIGN

Date
Category
Exhibition
About This Project

The 100% Original Design exhibition was presented to bring attention to the plight of industrial design piracy and to discuss copyright protection in the world of design.
The exhibition is an experiential journey that engages and fascinates visitors through the 9 rooms of the Milan’s royal palace.
In a series of rooms and mirrors, with a progression of the objects, the path plunges the visitor into a multimedia experience all round.

I worked as part of the team at NEO [Narrative Environments Operas].